Revelocity, by Peter Wheeler
Engineer revenue velocity. Don't chase it.
I help founders and operators turn a stuck or spinning revenue motion into sustainable, controlled acceleration. The right people, selling the right way, with traction under the wheels and revenue that keeps moving after I hand you the keys.
Stop paying for bursts of speed.
How it works
Six beats, one arc. From the first honest read to revenue that runs without me.
Revelocity is the work, not a deck. I show up in a thinking cap, rolled-up sleeves, and a coach's whistle, and we run six beats.
Think
- Find the honest read, where you are losing traction.
- Prove the few moves that actually matter, and kill the rest.
- Map the methods, the people, and the plan for the change.
Do
- Build it. Install the methods and absorb the nastiness so your team does not have to.
Coach
- Train the people and build the buy-in.
- Grow it, then make it sustainable, running on your engine and not mine.
What You Can Book
You do not buy "consulting." You enter Revelocity at the beat you need, and we run the arc from there. Every engagement below is a mode of the same work.
Pick the box that fits your situation. Each one is fixed-price, fixed-duration, and ends when you've gotten what you came for. No drift. No surprise invoices.
Track 1: For Founders & Operators
You've built something real, but the selling isn't keeping up. Deals stall, the pipeline's a guess, or one deal that matters is on the line right now.
Learn to Sell Your Own Product
The Sales Room · 4-week founder intensive
Win the Deal in Front of You
The Revenue Conversation · 1-week sprint
A Coach on Your Live Deals, Monthly
The Deal Room · 2 sessions/mo
Diagnose Your Go-to-Market
GTM / PLG Audit · 1–2 weeks
Build the Revenue System, Then Hand It Off
Fractional GTM Leader · fixed-duration
Track 2: For Organizations & Investors
The company has outgrown its systems, or you need to know what's actually there before you write the check.
Get Your Org Through Its Next Stage
The Transition · 3-week diagnosis, map & handoff
A GTM Operator for Your Portfolio Company
The Portfolio Operator · 90 days, planned exit
Pressure-Test the Revenue Before You Invest
The Diligence Review · pre- or post-close
Track 3: For Individuals & Products
You're stuck, leveling up, or stepping into something new and need someone honest in your corner. Or you've got a product that needs credible content.
The Structure
Most consultants are paid to stay.
I'm paid to finish.
Every engagement has a defined scope, a fixed price, and a clear picture of what done looks like (the specific outcome that means you got what you came for). When you're there, we're done. You leave with the capability, not a dependency. And usually a smaller bill than the open-ended alternative would have run you.
That's not a philosophy. It's how you remove the two things that make hiring help feel like a risk: scope that creeps and an engagement that never ends.
"I want you to outgrow me, and then call me years later because something big happened, not because you're stuck."
The Track Record
Nearly thirty years a serial entrepreneur and native seller. I've built companies and lost them, generated $100M+ for everyone from Dolby to Mapbox to Okta, and turned instinct into teachable systems. I get called in at the moments that decide the next twelve months. A first real sales motion, a stalled deal, a company outgrowing itself, a check about to be written.
11,000+ founders and operators follow the work on LinkedIn, plus the Let's GTM, Pitchslap, and Late Night Click channels.
[Case studies and client results: in progress (honest accounts, not a testimonial carousel).]
Try The Thinking First
Not ready to book? Start free. I build tools that do real work (qualify your inbound, lint the bullshit out of a deck, pressure-test an idea, score your PLG readiness), and short, practical courses on the things founders keep getting wrong. Try a tool free; go deeper only if it earns it.
Tools (free to try):
Courses (self-paced, a couple of hours):
Not Sure Which One?
Book a free 20-min call.
Bring whatever's most live right now. We'll figure out what you actually need, and if it's something I do, we'll structure it. If it's not, I'll tell you that too. Low risk, high signal.
Know someone who needs this?
If you refer someone who signs a major engagement, I'll pay you a flat $3,500, the same whether it's $12,000 or $60,000. You made the introduction; the conversion is my craft. No fine print: the deal closes, it holds for 30 days, you get paid.